Copywriter / Content Writer
Position Overview:
We are seeking a highly skilled Copywriter/Content Writer to join our team. As a Copywriter/Content Writer, you will be responsible for creating engaging, compelling, and informative content across various platforms, including websites, blogs, social media, advertisements, and marketing materials. Your exceptional writing abilities, attention to detail, and understanding of target audiences will be instrumental in driving brand awareness, attracting customers, and increasing conversions. Any knowledge about IPR would be added advantage.
Responsibilities:
Conduct extensive research: You will be responsible for conducting in-depth research on various topics to gather relevant information. This will involve using credible sources, online platforms, industry reports, and other materials to gather accurate and up-to-date information.
Collect relevant information on a given topic: You will be required to collect and organize the relevant information obtained from research, ensuring it aligns with the specific requirements of the project. This includes extracting key facts, statistics, expert opinions, and other pertinent details.
Create world-class, information-rich, and comprehensive articles: Utilizing your research findings, you will craft well-written, informative, and comprehensive articles that captivate and educate our target audience. The articles should be engaging, easy to read, and structured in a logical and coherent manner.
Ability to write persuasive copy: In addition to informative articles, you should be able to create persuasive copy that effectively communicates our brand messaging and influences the reader to take desired actions. This includes developing compelling headlines, taglines, slogans, and promotional materials that resonate with our target audience.
Content Creation: Develop and produce high-quality written content for various channels, ensuring it aligns with the Firm’s tone, style, and objectives. This includes website copy, blog posts, articles, social media posts, email campaigns, press releases, and marketing collateral.
Copywriting: Craft compelling and persuasive copy that captures the Firms voice and effectively communicates its messaging. Write attention-grabbing headlines, taglines, slogans, and product descriptions that entice readers and drive engagement.
SEO Optimization: Incorporate best practices for search engine optimization (SEO) into content creation to improve organic visibility and increase website traffic. Optimize content with relevant keywords, meta tags, and descriptions while maintaining natural flow and readability.
Content Strategy: Contribute to the development and implementation of content strategies and editorial calendars. Participate in brainstorming sessions and provide valuable insights and suggestions for content planning and optimization.
Requirements:
- Proven Experience: Minimum 2 years of experience as a Copywriter, Content Writer, or similar role, with a strong portfolio showcasing diverse writing styles and formats.
- Exceptional Writing Skills: Demonstrated ability to create original, compelling, and error-free content that engages readers and drives desired actions. Proficient in grammar, punctuation, and style guidelines.
- Research Abilities: Strong research skills to gather information from reliable sources and apply it effectively in content creation.
- Ability to write in different tones and adapt writing style for various audiences.
- Experience in writing persuasive copy that drives conversions and achieves business goals.
Please mention your experience, relevancy to the Job profile, current CTC, expected CTC, and notice period in your application: you may send your updated resume along with a brief about your experience at careers@patentattorneyworldwide.com